Is it time to launch an eCommerce website?

One business that has made its mark over the last few years is the French-inspired restaurant Frédéric Bistro. Found just off Earl Street, the restaurant is known for bringing its touch of south west France through their delicious food and their range of quality wines and spirits. 

Many businesses shut their doors in 2020 without knowing when they may open again. But some wanting to emerge from the crisis grabbed the opportunity to go digital. With people staying indoors and not hitting the high streets, shop owners realised their customers’ needs were changing. People wanted to be able to continue enjoying the food and drink they love from the comfort of their own home. Frédéric Bistro approached us with the idea of creating an online market place for their wine range, that you will come to know as Fred’s Wine.

We were very excited to create an eCommerce wine shop and we were very open to the idea of potentially trying out a few products. Our team worked with the owners to develop something seamless in functionality and unique in design. The design was inspired by vintage French posters and the user experience was developed to allow the audience to purchase the wine they wanted with great ease.

“We have had to adapt and evolve our business to meet the challenges of a difficult time in the food and beverage industry. Whilst our restaurant remains closed eCommerce provided a perfect way of developing a residual income for the business.” – Ulric Allsebrook – Owner

Having an eCommerce website allows you to adapt to your customers’ latest needs and continue engaging with them.